Get to know me
I'm Claire Ryder, an American communications consultant based in Rio de Janeiro.
I grew up in the U.S., studied literature at Columbia University, and somewhere along the way ended up building a life — and a career — in Brazil. That path has given me something that's hard to manufacture: a genuine fluency in both worlds. I speak Portuguese, I understand Brazilian culture from the inside, and I bring a native command of English and a literary sensibility to everything I write and strategy I build.
My work sits at the intersection of language and business. I help Brazilian companies communicate clearly and compellingly to English-speaking audiences, and international organizations find their footing and voice in Brazil. My past projects have ranged from a full communications strategy for Smile Train LATAM to content leadership for the Brazil Climate Summit, and a lot in between: press releases, newsletters, social media strategy, editorial frameworks, market research.
Before consulting I spent several years running a plant-based food brand in Rio, which taught me more about operations, brand-building, and resilience than anything else I've done. I bring that practical grounding to client work alongside my language expertise.
When I'm not working I'm probably chasing my toddler around Rio, which is its own kind of communications challenge.
I'm currently available for new projects. If you think we might be a good fit, I'd love to hear from you.
Past Projects
Smile Train LATAM — Communications Strategy
Developed a comprehensive 40-page communications strategy for Smile Train's Latin American operations, covering brand positioning and archetypes, editorial guidelines, content pillars, and team governance. A ready-to-implement document built to guide the organization's communications for years ahead. Via Ludus Comunicação e Impacto
Brazil Climate Summit — Content Lead
Led English-language content development for one of Brazil's most prominent climate events, including social media strategy, newsletters, event materials, a post-event article, and editorial oversight across all written communications. Via Ludus Comunicação e Impacto
Home Planet — Founder
Four years building a plant-based food brand in Rio de Janeiro from the ground up — developing the brand identity, packaging, content strategy, partnerships, and product line with sustainability and local sourcing at the core.
FC Mother — EN/PT Communications Lead
Provided broad communications support including press releases, newsletters, event copy, and PR coordination for a young organization establishing its voice across audiences and platforms.
Contact Me
I'm currently available for new projects. If you think we might be a good fit, I'd love to hear from you.